EP 36: Marketing, Contracts, and PI Show Favorites

In Episode 36 of the Miami PI Chronicles podcast, hosts Francois McKinnon of McKinnon Investigative Group and Oscar Santa Maria of Optimum Investigations delve into the fascinating world of private investigations. They kick things off by sharing their favorite PI shows, discussing which ones most accurately capture the life of a private investigator. The conversation then shifts to essential business advice, touching on the importance of marketing your PI business and the need for clear, well-drafted contracts or written agreements to foster long-term relationships and prevent future misunderstandings. They also explore a selection of helpful apps that can streamline the work of modern-day investigators. Whether you're a seasoned PI professional or simply curious about the industry, this episode is packed with valuable insights and plenty of fun!