We often hear and quote the words "can we just", three simple words that can have major implications. The nature of marketing is that you plan and price based on experience and a few assumptions. But it is never certain that reality will play ball. When working to an agreed fee there is always the risk that if the job expands, you are putting in more hours for the same reward or the client end up paying more than anticipated. Neither of these are ideal. The key is to focus on value. And the key to managing these situations is communication!
S2E19 - The Social Dilemma - Are we part of the problem?
S2E18 - Getting Over the Line
S2E16 - The importance of good WordPress hosting
S2E15 - Podcasts: The Marketing Tool
S2E14 - Dashboards & Data
S2E13 - Partnerships for Performance
S2E12 - Adapt and Survive
S2E11 - The Rise of the Webcast
S2E10 - Effective Communication
S2E9 - Business Model Philosophy
S2E8 - Social Media Marketing
S2E7 - The New Normal
S2E6 - Adapting & Surviving the "Lockdown"
S2E5 - Why WordPress?
S2E4 - Case Studies & Testimonials
S2E3 - The Power of Why
S2E2 - Business Planning
Marketing Matters S2E1 - The Infinite Game
Marketing Matters Episode 20 - Marketing at Christmas
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Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
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