Perfectionism, the need to look, act and be perceived in an ideal way is on the rise. As many as two in five kids and adolescents are perfectionists. But, perfectionism is not so much about how you behave and more about how you think about yourself.
The beauty industry has traditionally been one of the worst offenders for embellishing reality and selling women idealised and restrictive forms of perfection, underpinned by extreme airbrushing and dubious claims. However, recently, the big trend in beauty has been for hyper realness, with diverse models, bold statements of ’no-airbushing’ and simplified and playful product packaging. One of the main drivers for this is ‘perfection fatigue’, wherein consumers are so accustomed to seeing the conventionally ‘fake’ and perfectly polished beauty ads that the primary response is simply indifference.
On today’s episode, I will be speaking with Laura Johnson, co-founder of Zebedee, a specialist talent agency created to increase the representation of people who have until now been excluded in the media. On this episode, Laura will share why perfection fatigue matters and how companies can adopt a more inclusive and diverse approach to advertising.
If You Can See It You Can Be It - Dr. Tarika Barrett and Denise Lintz
Why the future of gender is non-binary : Christy Pruitt-Haynes
Empathy: How to build and use it at work – Rob Volpe
How to be anti-racist in business – Trudi Lebron
Why AI treats men and women differently and what to do about it - Alexandra Ebert
The Pro’s and Con’s of Diversity Targets: Michelle King and Kelly Thomson
If Companies Want To Keep Black Employees They Need To Support Their Side Hustle - Rosanna Durruthy
How To Check Your Privilege - with Myisha T. Hill
Why more men than women have opportunities and are rewarded for being creative at work - Eve Rodsky
The Real Reason You Are Struggling To Hire Diverse Candidates - Michelle King and Kelly Thomson
You are closer to being homeless than you think – Regina Jackson
Equality Won’t Be Achieved With The Passing Of Time: Why Younger Generations Hold The Least Progressive Views – with Michelle Harrison
10 DEI Lessons for 2022 with Michelle King and Kelly Thomson
What you need to know about the future of leadership: Jennifer Jordan
Communication Agility: How to talk to anyone - Felicity Wingrove
How to stop hating your job - Dr Kathryn Owler
How to move from being a bystander to an upstander – Rohit Bhargava and Jennifer Brown
The Status of Fatherhood – Gary Barker
The Wellbeing Case for DEI - Dr Marlette Jackson
How To Deal With Burnout - Ashley Morgan
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