Get Out of the Grind of Sales and Into the Flow of Connection to rise ROC with Josh Zepess, The Identity Archaeologist - Ep. 35

Transitioning to an entrepreneurial mindset is all about finding who you are as a person and sharing it with the world. Even an engineer can take a 180° turn and become a successful entrepreneur, which is the case of our amazing guest today.

In this episode, we share mics with The Identity Archeologist Josh Zepess to dig out the truth behind personal branding and the journey to becoming a CEO.

So in a world where dreams are crushed, and souls are forgotten, Josh Zepess, The Identity Archeologist, is on a mission to ensure talented solopreneurs turn every business first impression into a second impression where the sale happens by raising their ROC or Return On Conversation.

Today we discuss:

• [01:23] Introduction to The Identity Archaeologist Josh Zepess. How does an engineer become an identity archaeologist?
• [12:50] Why is branding a core component for success and ROC? Understanding personal branding to improve your marketing and ROC (Return On Conversation).
• [19:17] How to stand out in the sea of sameness? Practical tips to improve your personal branding.
• [30:50] Let’s define authenticity! What is authenticity and how to monetize it.
• [36:37] 3 goal crushing tips.
• [30:22] Quick questions with Josh Zepess.

Resources mentioned in this episode:

Find more about ROC expert and Identity Archeologist Josh Zepess on Instagram, Facebook, and LinkedIn

You can also visit his website Josh Zepess The Identity Archeologist to discover, articulate, and monetize your personal branding.

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Thank you for listening to this episode of Flourish+Grow to CEO! We hope it has given you some tips and tricks to discover and monetize your personal branding and improve ROC!

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