The Business of the Pet Food Industry with Country Vet Naturals

We were able to track down Gary Kubicek the Sales and Marketing Manager for Country Vet Naturals a division of Country Vet Pet Foods for a conversation about what goes into creating a high quality pet food. Who do pet food companies listen to? How do they create the various formulas? How long is it from conception to putting product on the shelves? We asked those questions and more. Gary Kubicek on our Newsmaker Line....

The award winning Insight on Business the News Hour with Michael Libbie is the only weekday, hour-long business broadcast in the Midwest. The national, regional and local business news along with long-form business interviews can be heard Monday - Friday starting at 5:00pm on AM-940. The Business News Hour is a production of Insight Advertising, Marketing & Communications through a business relationship with The Des Moines Radio Group. You can follow us on Twitter @IoB_NewsHour.