Brand Anatomy: How Panasonic Leveraged Podcasting to Reposition Its Brand | Oct 13, 2021
Behind the Numbers: an EMARKETER Podcast

Brand Anatomy: How Panasonic Leveraged Podcasting to Reposition Its Brand | Oct 13, 2021

2021-10-12
It’s our second episode of Brand Anatomy, where we get exclusive looks inside leading brands! Today, eMarketer Briefing director Jeremy Goldman sits down with Panasonic's Brian Rowley, vice president of marketing, to discuss how the company—a longtime leader in consumer electronics—leveraged podcasting to reposition itself as a B2B and enterprise powerhouse. October 14 Meet the Analyst w/ Yoram Wurmser, Suzy Davidkhanian and T-Mobile: Mcommerce: How Rapid Growth Will Continue to Trans...
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