In this episode of The Innovantage Podcast, host Max Golikov explores the science and art of pitching with Robin De Cock — Professor of Entrepreneurship at Antwerp Management School and author of Mastering the Pitch. Whether you're a startup founder, investor, or just want to level up your storytelling, this episode delivers powerful, research-backed advice to help you win hearts and minds in milliseconds.
Discover how to:
➡️ Make a lasting impression in just 150 milliseconds using proven persuasion techniques.
➡️ Use humor strategically (without crashing your credibility).
➡️ Build long-term relationships with investors across cultures and geographies.
➡️ Leverage AI tools to refine and future-proof your pitch — without losing the human touch.
➡️ Avoid the most common (and costly) pitching mistakes.
Robin shares unforgettable stories from the pitch trenches — including hilarious fails — and offers practical advice that anyone can apply right away. You’ll also get a sneak peek into his upcoming talks at Supernova and the official launch of Mastering the Pitch at AMS. If you're serious about mastering your pitch, this episode is your shortcut to standing out in a crowded investor landscape.
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Connect with Our Guest Robin De Cock –
/ robin-de-cock-7137868
Connect with Max (Host) Max Golikov – / maxim-golikov
🎧 Listen Now & Transform Your Pitch Game
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