High School Lockers and Diversifying Your Marketing Strategy | Hey Marc Listener Question

In this episode, Marc takes us back to his high school days in Seattle, where being a 90-pound sophomore surrounded by NFL-sized seniors made full-size lockers a terrifying prospect. 😅

But it’s not just nostalgia. Marc answers a thoughtful listener question from Anne in Seattle, who’s crushing it with her digital product business but wondering if she should stick with Meta and Google ads or branch out.

Marc breaks down four killer reasons why:

1. Paid media only gets more expensive

2. One channel marketing strategies are risky

3. Content + SEO = cheaper, compounding growth 

4. Ads aren’t evergreen

Whether you're running a solo biz or scaling a startup, this is the wake-up call to stop relying on ads alone and start building a brand that lasts.

Got a marketing question for Marc?

Send a Loom video or email Marc directly at heymarc@squeezethefunnel.com and your question may be featured on the podcast.