In this episode as we dive into the intricate world of releasing singles in today's music landscape with Mike Warner, a seasoned expert in digital marketing and distribution for indie artists and record labels. Scott and Mike delve into the nuances of single releases, exploring their significance in an era where albums have traditionally reigned supreme.
In this engaging conversation, Mike sheds light on the evolving dynamics between singles and albums, addressing the shifting preferences of both artists and audiences. From the strategic timing of single releases to the crucial role of digital distributors, listeners gain valuable insights into the meticulous planning required for a successful launch.
Discover the essential assets needed for a single release, including press one sheets and captivating visuals, and explore the impact of social media overhauls in amplifying the reach of a single. Mike also shares expert tips on leveraging platforms like Spotify for Artists and navigating the intricate world of playlist pitching.
As the conversation unfolds, topics ranging from pre-saving initiatives to engaging with playlist curators on release day offer invaluable guidance for aspiring musicians seeking to maximize their single's exposure. Plus, delve into the delicate balance between quality and promotion, and learn how artists can elevate their singles through strategic promotional efforts.
Whether you're an emerging artist or a seasoned industry professional, this podcast provides a comprehensive roadmap for navigating the release of singles in the digital age. Tune in for a deep dive into the art and science of unleashing the perfect melody to captivate audiences worldwide.
Mike Warner - http://askmikewarner.com
Presented by Infinite Catalog - http://www.infinitecatalog.com/otherrecordlabels
Catapult Recordings (Butch Wifey, Talel McBriar, Lu Lagoon)
Sync Licensing and Composing Music
Sync Licensing and Music Supervisors
Sync Licensing: How to Get a Sync Deal
Sync Licensing and Sync Agents
Sync Licensing: Preparing Your Audio for Sync
Sync Licensing and Music Libraries
Sync Licensing Book Recommendations
Sync Licensing in Advertising
Sync Licensing: What is Sync Licensing?
The Don’t Do List
Quick Win: Link-in-Bio Clean Up
Beggars Group (The National, Bartees Strange, The Smile)
How to Surprise Your Fans
Quick Win: The Spotify Artist Pick
Industry Insiders: Digital Advertising
Starting a Record Label YouTube Channel
Quick Win: Twitter Profile Hack
Hydration Records (Ryan Hylton, Adiah, Tobi A)
The Post-Release Strategy
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