From Gamification to Growth: Culture-Driven Leadership at Scale

June 4 2025

In this episode, host Pete Neubig sits down with Matthew Whitaker, CEO of Evernest, to explore the driving forces behind one of the fastest-growing property management companies in the U.S. Matthew shares how casting a long-term vision, like Evernest’s ambitious goal to manage 250,000 homes by 2030, guides every business decision. He discusses how EOS (Traction), hiring for culture, and investing in leadership development have shaped their path to scale. From gamifying staff incentives to refining their acquisition strategy, Matthew offers real-world insights for founders looking to build a company that lasts.