The Business of Hockey with Todd Frederickson

The puck drops for the second season of the AHL franchise hockey club, The Iowa Wild, in less than two weeks.  We invited the president of the club, Todd Frederickson, to join us for a conversation about the "back-story" of the business of hockey and then launched into a discussion of players, fans, branding and more.  Here is that conversation:

Insight on Business the News Hour with Michael Libbie is a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines and is heard Monday - Friday from 5PM to 6PM on 1350-KRNT, Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more fun, here is our Facebook Page.