How to deal with highly uncertain situations when forecasting is bound to be wrong!
Developing Strategy: a Pragmatic Approach

How to deal with highly uncertain situations when forecasting is bound to be wrong!

2020-07-23

Sometimes the level of uncertainty means that forecasting is not possible. Perhaps the uncertainties are hard to quantify. Perhaps there is too much uncertainty for any one forecast to make sense. This episode provides some advice on how to deal with that sort of very tricky, but common, situation.

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