Charging Ahead: How the Healey Brothers Doubled EV Sales | Ep. 105

In this episode of the Healey Brothers Pod, hosts sit down with the Woodman and Chuck Benfer to talk about their unique collaboration test-driving electric vehicles across all 10 Healey brands. What started as a creative marketing idea quickly turned into a powerful campaign—doubling EV sales, sparking conversations about the future of electric driving, and breaking misconceptions around range, charging, and performance.

 

From the sleek Ford Mustang Mach-E to the jaw-dropping Dodge Charger Daytona SRT EV, and all the way up to the luxurious Cadillac Lyriq, Woodman shares his firsthand impressions as a Tesla driver exploring a new world of electric options. The crew discusses how the campaign came together, the surprising vehicles that stood out, and how multimedia storytelling—from radio to social media—helped connect with real customers in a fresh, authentic way.

 

Whether you’re curious about EVs, work in automotive marketing, or just love good stories about innovation and collaboration, this is one you won’t want to miss.