Branding That Gets You Noticed: A Local Business Guide

In this episode, we break down what branding really means for local businesses—and it’s a lot more than just your logo. Whether you’re running an HVAC company, a pest control service, a plumbing business, or a pool company, your brand is how your community sees you. It’s how your trucks look, how your team answers the phone, and how people remember you.

We’ll cover:

• What makes a great local business brand

• How your logo and colors should match your industry

• Why your service vehicles are your best untapped marketing tool

• Common branding mistakes (and how to avoid them)

• How to build recognition that leads to more phone calls

You’ll also hear how branding ties directly into search marketing.

If you want to build a brand that stands out, gets noticed, and drives leads, this is where your roadmap begins.