Episode 76 - What’s next for the Console Wars (and Microsoft Xbox)

Loss is one of the most inescapable aspects of the human condition… so many things that we have and enjoy can, in any number of ways, “go away” someday… Now that’s not meant to start this weeks episode off on a down note, but the stark reality is one that we often try to ignore until it rears it head…

This afternoon, Microsoft will be taking to the internet-airwaves (in Podcast form, no less) to announce, in their own words… an “Xbox Business update”… and the question on everyone’s mind is, frankly, what does that actually mean? 

Companies call events all the time, and they’re announced in countless different ways from out-of-the-blue emails to worldwide Ad spots… the concept of it being a “business update” though carries a tone that is different, unfamiliar, and I hate to say almost concerning…

Xbox as a brand means a lot to us, as gamers and as professionals in the technology space, and to consider a world without it is nothingness than just sad…

But that’s where the question marks really start flowing… is this the “end of Xbox”, is it the birth of something entirely new, or is this just the weirdest grab at the public attention span in recent memory? We’ve got an abundance of theories on that one, and let’s face it, if you’re listening to my voice right now changes are that’s what you’re here for!

Circling back to loss real quick, when the “thing” is suddenly no longer there, the other inescapable truth is that space has been created for something entirely new, possibly even great… and later today maybe we’ll find out which we’re going to get…