"Popular != Awesome
It might be quite the opposite." -Pak
In today's episode, we discuss the concept of popularity—what makes something popular and why? Our conversation leads us to explore the reasons why we tend to seek the opposite and crave the unique, the rare, the unknown.
LOOTB Website: https://lifeoutofthebox.com/
Button Ph.D. Website: https://buttonphd.com/
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