Bayer: business opportunities from sugar supply efficiencies

Stephen Brunner, global key relation manager, Bayer explains to Innovation Forum’s Ian Welsh the importance of business partnerships for developing more-sustainable sugar supply. He stresses the importance of product stewardship in lessening environmental impacts and on workers in sugar’s value chain. Brunner also argues the case for working with smallholder and medium-sized farms to develop processes of continuous improvement, and why it’s vital the gains from certification offset the additional costs.