[171] The industry is likely never to go back to the way it operated before COVID-19. As salons and spas progressively reopen, they are also shaping a new normal.
Before the pandemic, people conceived of beauty experiences in four main ways: convenience, skills, pampering and an indulgent experience, and finally, a sense of connection and community, visiting the same beautician every single time and being able to talk about personal and beauty-related issues. Will that remain true for years to come? That's what companies like Foresight Factory are in the business of predicting.
Featuring CEO and co-owner of Foresight Factory, Meabh Quoirin, this week's episode discusses consumer trends and insights that are changing the hair & beauty industry's foreseeable future.
Links:
Visit Foresight Factory's website: https://www.foresightfactory.co
Access the Back In Business, With Phorest information page at www.phorest.com/c19
Click here to subscribe to the weekly Phorest FM email newsletter: http://bit.ly/2T2gUj1
This episode was edited and mixed by Audio Z: Great music makes great moments. Montreal's cutting-edge post-production studio for creative minds looking to have their vision professionally produced and mixed.
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Read the transcript, or click here to learn more about Phorest Salon Software.
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Michael Yost & Dennis Gullo on Driving Your Salon Like You Would Your Car
Peter Ciardulli on Pivoting & Maintaining Togetherness Through a Crisis
Inside Phorest: Retaining & Rewarding Your Team With Ease
Nina L. Kovner on (Arguably) The Number One Trap to Avoid in Business
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Ramiro Corrales & Cameron Kepford on Pivoting to Enhance Growth and Value
Shareefa Jennings on Continuous Learning & the UK’s New Hairdressing Training Guidelines
Inside Phorest: A Revamped Reporting Suite to Help You Make Sharper Business Decisions
Christopher Aaron on Walking the Talk of Inclusion & Catering for All Types of Hair
Inside Phorest: Dedicated to Your Salon’s Growth and Success
Alena Brown on Embracing the Opportunities That Can Help You Grow
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Janna Ronert on the Need to Embrace Digital Innovation
Richard Kavanagh on Using Visual Communication to Enhance the Salon Experience
Paolo Braguzzi on Servicing & Supporting the Professional Salon Industry
Alain Audet on Appreciating the Salon Industry’s Authenticity, Creativity & Resilience
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