The Business of Political Advertising with Jeff Stein

Now that the Mid-Term Elections are a memory, and the airwaves are quiet, we wanted to sit down with another broadcaster and talk about the business of politics and broadcasting. Jeff Stein is the Executive Director of the Iowa Broadcast News Association who was kind enough to join in the discussion with his thoughts and answer our questions and observations.  Here is that conversation:

Insight on Business the News Hour with Michael Libbie is a production of Insight Advertising, Marketing & Communications a full service advertising agency based in Des Moines and is heard Monday - Friday from 5PM to 6PM on 1350-KRNT, Des Moines.  Connect with us on Twitter @IoB_NewsHour and, for more fun, here is our Facebook Page.