S1E06 - The Content Game Is Changing: AI, TikTok, Clickbait & Beyond

2025-07-11

In this episode of The Content Mavericks, Jack Longman and Cey Sesiguzel dig into the dramatic shifts in the content marketing world — and what that means for your brand. We cover: How clickbait has evolved (and why it still works) The unstoppable rise of TikTok and whether Instagram can keep up How AI tools are disrupting more than just creativity. Ryan Reynolds’ surprising approach to personal branding on LinkedIn Smart YouTube creator strategies you can steal If you’re a found...

In this episode of The Content Mavericks, Jack Longman and Cey Sesiguzel dig into the dramatic shifts in the content marketing world — and what that means for your brand.

We cover:

How clickbait has evolved (and why it still works)

The unstoppable rise of TikTok and whether Instagram can keep up

How AI tools are disrupting more than just creativity.

Ryan Reynolds’ surprising approach to personal branding on LinkedIn

Smart YouTube creator strategies you can steal If you’re a founder, marketing director or content creator trying to stay ahead of the curve, this episode is packed with straight-talking insights and practical takeaways.

🎙️ Listen, learn, and join the conversation.

👉 Learn more about Jack’s social media agency, Social Advantage: https://www.socialadvantage.co.uk

👉 Learn more about Cey’s video production company, Two Fresh: https://www.twofresh.co.uk

👉 Follow us on Instagram: @thecontentmavericks

Please like, subscribe, and share this episode if you enjoyed it!

Comments (3)