Rethinking “Pick a Lane” in Real Estate with Janice Greenley

Janice Greenley joins Dave on the Property Profits Podcast to share her story of jumping straight into a 152-unit multifamily project — and why she and her husband are now also expanding into self-storage. They talk lessons learned, capital raising challenges, and how Janice’s recruiting background gives her an edge in market research. A must-listen if you’re thinking beyond the usual "start small" real estate playbook.

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