Ep 97: Sustainable Beef LLC… from Pipe Dream to Reality

A group of ranchers that came together and are building Sustainable Beef LLC, a 1500 head packing facility in North Platte, Nebraska.  Trey Wasserburger, Co-Founder and Rancher (TD Angus) joins me as we discuss how this came from “Pipe Dream” to Reality.  What were the issues in those early meetings, how did they gather the capital, and how they are handling the many challenges that are part of a project of this scope… including environmental and climate conversations.  And what about those they’ve partnered with, including Walmart?   

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