Increasing Sales Profits Through Conversion Rate Optimization with Justin Christianson: MakingBank S4E19

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=== SUMMARY ===

In season 4, episode 19 of Making Bank, Josh Felber digs into the nitty-gritty of conversion rate optimization, understanding the user story, and specific tips to increase sales and conversion rates with Justin Christianson, the bestselling author of Conversion Fanatic: How To Double Your Customers, Sales and Profits with A/B testing. He is also the co-founder and President of Conversion Fanatics, a full-service conversion rate optimization company helping companies like Burt's Bees, RenewLife, PaleoValley, Lumber Liquidators, Ministry Of Supply and many more increase conversions and marketing performance by 30% to 1850%. Justin is a self-proclaimed numbers junkie, a digital marketing veteran, as well as devoted father and husband.

Justin shares how his father’s entrepreneurship shaped his business mindset from an early age and how he went from network marketing to internet marketing.

Get ready to take notes and as Josh shares specific strategies and examples of how he works with clients to increase sales and marketing effectiveness as well as the following:

✔ Ideal bounce rates
✔ The importance of shifting away from constantly highlighting product features
✔ The ultimate goal of email marketing
✔ Desktop versus mobile conversion rates
✔ How to leverage the mobile customer experience to bundle products/services
✔ Using data and analytics to pinpoint dropoff points
✔ Maximizing above the fold
✔ Identifying friction points and what your customer actually cares about on your site
✔ Improving the customer journey by limiting intermediate steps

And so much more!

#MakingBank, #JustinChristianson, #joshfelber.com, #josh, #felber, #entrepreneur, #MakingBankS4E19, #Conversionrate, #optimization, #increasingsales

http://pix.joshfelber.com/JustinChristianson-Medium

=== ABOUT Josh Felber ===

As a High-Performance Coach and Start-Up Advisor, I help business owners, entrepreneurs, & millennials understand where you can grow your business with fast proven results to obtain wealth and find freedom.

A serial entrepreneur with 28+ years of starting and growing multiple multi-million dollar companies (including one with $5 billion annual revenues), I’ve been:

• 2x Best-Selling Author as a co-author with Steve Forbes & Brian Tracy
• Voted the Best Personal Finance Expert in 2014 (National GOBankingRates competition)
• A contributor to articles on Entrepreneur.com, Inc.com, & Forbes.com
• Recognized multiple times in the National Who’s Who of Entrepreneurs
• Expert guest on NBC, CBS, ABC, and FOX
• Keynote Speaker
• Host of Making Bank TV Show

I’ve helped my clients achieve:

• Business growth from 6 to 7 figures & doubled revenues in as short as 6 months
• Sales growth in 25% within 3 months using online and digital marketing
• A $0 to $30 Million company valuation in just 9 years

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