Tweak #083: We’re In a Different Business Than They Are

Join Lisa Uhrik in this week's Two Minute Tweak – a small shift in thinking that hopefully has a big result in your store.

Though I cringe when I watch someone default to Amazon to order a book in the middle of a conversation, my hope and belief lie here: We're different. We are as different from that A store as fast food is from the best farm-to-table restaurant. Grokking that deeply leads to radically different thinking about what we do in our bookstores and how we do it. Listen now!