The Franchise That Solves a $40,000 Problem Overnight

2025-12-11

What if a single franchise could save homeowners months of chaos, prevent $40,000 kitchen replacements, and completely transform the disaster restoration industry? In today’s episode of Franchise Unfiltered, Wes sits down with Mike Pearce, Chief Development Officer of Renew Medic®, the first-mover franchise that’s disrupting restoration by solving the most expensive problem in any home disaster: cabinets. For decades, the industry assumed damaged cabinets had to be demolished and replaced — causing 3–6 mont...

What if a single franchise could save homeowners months of chaos, prevent $40,000 kitchen replacements, and completely transform the disaster restoration industry?

In today’s episode of Franchise Unfiltered, Wes sits down with Mike Pearce, Chief Development Officer of Renew Medic®, the first-mover franchise that’s disrupting restoration by solving the most expensive problem in any home disaster: cabinets.

For decades, the industry assumed damaged cabinets had to be demolished and replaced — causing 3–6 months of displacement and skyrocketing insurance costs. Renew Medic® changed everything. With proprietary emergency cabinet removal and rebuild systems, they can restore kitchens in weeks instead of months… and insurance companies love them for it.

Mike shares how Renew Medic® was born out of ServiceMaster, why franchise veterans came out of retirement to build this brand, and why insurers are begging for more franchisees in new markets. If you're looking for a scalable, protected, first-mover opportunity in a massive recession-proof industry, this one is special.

Timestamps:

00:00 — The $40,000 Kitchen Problem No One Could Solve

03:12 — Why Mike Came Out of Retirement for RenewMedic

07:45 — How Cabinet Restoration Became a First-Mover Goldmine

11:30 — The “Unicorn” Technique That Changed Everything

15:58 — Insurance Companies Begging for RenewMedic Franchisees

20:44 — The Secret Behind Finishing Jobs in 2–3 Weeks Instead of 4–6 Months

25:19 — How RenewMedic Partners With Every Mitigation Company in Town

30:02 — Breaking Down the $2M Territory Math

36:51 — Why RenewMedic Beats Traditional Restoration Lifestyle

42:40 — Scaling BIG: Multi-Territory, Managers, and PE Exit Potential

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