Choose the Limo, Justifying your Prices

Summary

Lap and Jason discuss the challenges of justifying high prices in the photo booth industry. They share their personal experiences of transitioning from low-priced providers to higher-priced services and the importance of confidence in pricing. They emphasize the need to consider all the costs involved in running a photo booth business and the importance of understanding the value of the services provided. They also discuss the importance of selling on experience, quality, and the emotional value of once-in-a-lifetime events. 

 

Takeaways

• Confidence is key when justifying high prices in the photo booth industry.
• Consider all the costs involved in running a photo booth business to accurately price your services.
• Sell on experience, quality, and the emotional value of once-in-a-lifetime events.
• Be honest with clients and help them understand the value of your services.