When Broadway shut down on March 12, 2020, Margaret Skoglund was on the cusp of realizing her dream—of becoming a Broadway general manager. She’d already handled big shows from Mamma Mia! to The Lion King. “There are 41 disparate theaters on Broadway,” she tells CoveyClub founder, Lesley Jane Seymour. “There is no NFL, no MLB organization to mobilize all of us. There is a trade organization but no headquarters….I thought, 'we’re not going to figure out how to get back into the theater any time soon'. People thought July…I decided it would be a year.” So Skoglund and a co-founder got busy, setting up a company called Virtual Broadway (www.virtualbway.com)which “connects dancers, actors, music directors to corporate America.” She started by knocking on the doors of her college alumnae and asking: “Do you need a Hamilton actor to come teach motivational tips?” Turns out they did. A multinational financial firm celebrated their sales team with 45 minutes of specially designed online content. A group of attorneys were led in a stress-relieving wellness activity from actors in the Lion King. “The most fun is putting artists together who get to work at a moment that is devastating,” says Skoglund.
#200 When Your Reinvention Leads You to Run for Political Office (But You Lose) (Claire Campos-O’Neal)
#199 Using Reinvention to Navigate Grief (Katty Douraghy)
#198 Reinventing Your Time Management Skills (Ashley Whillans)
#197 Reinventing Your Career Mindset After Decades in One Industry (Jackie MacDougall)
#196 Walking Away from the Golden Handcuffs that are Literally Killing You (Monica Froese)
#195 Reframing Your Career (After Burnout) to Make it New Again (Stephanie Smirnov)
#194 Reinventing Because You Can’t Walk Away from the Paycheck (Heather Frimmer)
#193 When You Don’t Fit Into the Corporate Box Because You Are Multi-Passionate (Sarabeth Berk)
#192 Ditching the Financial Security of the Legal World to Fight for Women’s Equality (Taina Bien-Aime)
#191 Reaching the Pinnacle of Corporate Success and Walking Away (Traci Schubert Barrett)
#190 How to Make Big, Bold Reinvention – Without Regrets (Diann Wingert)
#189 How to Cultivate Reinvention Support Systems – and Ditch the Nay-Sayers (Elizabeth Rosenberg)
#188 From Technical Writer for Railroads to Stand-Up Comic (Jennifer Turbo)
#187 Reinventing in Pursuit of the Work You Love (Jill Granoff)
#186 Reinventing Yourself After the Worst Year of Your Life (Jane Enright)
#185 The Year That Made Me Rethink Everything (Claudia Dreifus)
#184: How to Connect to What You Really Want (Michael Clinton)
#183 Turning a Personal Passion for Art Into Unique Travel Experiences for Women (Suzanne Randolph)
#182 From The Army to Arming Entrepreneurs for Success (Laura Noel)
#181 Is Your “Perfect” Daughter Hiding Something From You? (Caralena Peterson)
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