Medical Aesthetics Is Exploding, but Is the Biggest Boom Still to Come?

This week, David Prokupek, CEO of Ideal Image, discusses how one of the biggest brands in medical spas weathered the COVID-19 shutdown and his outlook on the industry going forward. We cover:

• How Ideal Image was able to cope with COVID and come out successful;
• How strategies emerged to gather leads, even when the clinics were closed;
• The tremendous potential of medical aesthetics;
• Methods that they use to gain customers faster than the industry is growing;
• How launching a membership plan impacted their bottom line;
• Treatment areas with the biggest growth potential;
• Comparing the growth of medical aesthetics to other industry verticals;
• The most important KPIs for individual clinics;
• And more!