74. The startup rush with Lauren Bensadoun, Co-Founder of BUZZD Nutrition

There’s a lot of gold packed into today's episode - my key takeaways include market research and early product testing, the value of building a strong network of peers, some early mistakes and lessons learned by the duo and the critical nature of distribution partners.

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Launched in November 2021 by Lauren Bensadoun and fiancé Alex Burrows, and located in Toronto, Ontario - BUZZD Nutrition is on a mission to make superfoods as easy and delicious as possible for the health conscious consumer to add to their daily routine. 

Starting with a line of superfood creamers produced from locally sourced, organic and non-GMO ingredients, BUZZD meets at the intersection of the dairy-free milk alternative and superfoods market. 

BUZZD creamers can currently be found via their own website & SwitchGrocery with many more retail locations soon to come.

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Web: https://www.buzzdnutrition.com/ 

LinkedIn: Lauren Bensadoun

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