On the right path: discussing the power of mapping

We all lose our way sometimes. Particularly when it comes to innovation and trailblazing. When you are forging a new, potentially uncharted path, a little bit of guidance to point you in the right direction can be invaluable.

Good news, then, that talk in real estate is increasingly turning to the power, and value, of location tools. From navigating the inevitable twists and turns along the road to digital transformation to the geospatial technologies elevating the real estate sector to new heights, both in terms of tech solutions and data collection/analysis, everything we do in life is, for all intents and purposes, based on a map.

The power of mapping, geospatial data and location services was the subject of one of our EG podcasts at LREF last week – that and confessions around the table of a nerdy yet universal love of all things cartographical.