S54BE - Finding Your People: Beta Readers, ARCs and Street Teams

Among new indie authors, the difference between beta readers, ARC readers, and street teams can be confusing. It may seem like these serve largely similar functions. This has never been more apparent than with recent discourse around ARC readers and indie authors treating them like a street team. But each one of these categories has their place in the writing and marketing process. We discuss the differences in this episode.