Episode 8 - Crafting a Compelling Data Narrative: Telling a Story Through Data

Because they represent such niche audiences, associations have a great opportunity to engage with their industries through creative storytelling. And data is a huge component of that narrative. In this episode, we talk to Audra Kruse, director of public affairs and digital engagement for AHIP, about the advantages of data storytelling, how to craft a compelling data narrative while avoiding some common mistakes, and data visualization and its place within the narrative.