Timing Is Everything: Meghan Markle and the Art of a Launch

Meghan, Duchess of Sussex, is back with the launch of her new lifestyle brand, American Riviera Orchard. Today, we are examining the mixed (putting it mildly) reactions to her launch, particularly the responses to The Cut’s Instagram post, questioning the timing of her launch. Did Meghan really deliberately time her launch to divert attention from Kate Middleton? What exactly is her new brand and who is her target audience?

Also, Sarah tries to guess which company is stalking Lisa online (maybe even you?). Get ready to find out about Temu, supposedly the fastest growing company in the world, which no one seems to know much about.

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This series is produced by Emily Crosby Media.