Name, Image and Likeness Opportunities with NFTs

In this episode, we’re talking about NFTs and how college and professional athletes are using them to monetize their name, image and likeness.

Our guest is Nick Jacobs, Head of Product at Blockchain Made Easy, LLC. Nick has been building digital products for Fortune 500 companies for the last 6 years. He started his career at TD Bank where he led the building of the bank's first online lending platform for small businesses. He was awarded TD Bank’s Employee of the Year for his leadership in building a digital lending platform for the Paycheck Protection Program to support small businesses through the COVID-19 pandemic.

Since leaving TD Bank, Nick and BEASY have focused on providing easier to use platforms and tools for content creators, brands, and artists eager to get involved in the NFT space. Nick led the development of an interoperable blockchain product that allows customers to create custom NFT marketplaces at a fraction of the cost. The product also allows these creators to sell these NFTs through a traditional e-commerce website like Shopify, and monitor all ownership and transactional data related to their NFT sales no matter what marketplace they are sold on. 

In this episode:

• What is an NFT?
• What is a blockchain?
• How NFTs can help and athlete build their name, image and likeness
• An example of a NIL opportunity with NFTs
• How long does it take to create an NFT?
• The importance of licensing and what athletes need to know
• Why having an athlete brand is important for making money with NFTs
• How cartoon development can help with creating NFTs
• Why you need digital wallet
• How crypto currency ties in with NFTs
• Blockchain applications in sports & entertainment industry (includes NFTs)
• NFTs as a rights management tool
• What’s next for NFTs?
• How brands can use NFTs

 

Show links:

Beasy

https://www.easybeasy.com

OpenSea

https://opensea.io/

Shopify

https://www.shopify.com/

Moonpay

https://moopay.live/

Polygon

https://polygon.technology/

Coinbase

https://www.coinbase.com/

Pliable Athlete Branding 

https://www.pliablemarketing.com/athlete

 

Connect

Twitter: Nickjacobs

Instagram: richboydolo