Resonance, Relatability, and Vulnerability: So Darling, How Are You Showing Up? - Ep. 24

2021-06-16

Business growth is less about the administrative part and more about connecting to others, and, that’s right, building a community. Communities are the cornerstone of every small business and when they are solid and impactful, they can help you reach more people with less effort, as well as create spaces where community members feel close to each other and can create a network between them, just like our amazing Facebook group!In this episode, Pam tells us why vulnerability works to fulfill business needs, and Jane shares some of her experience using vulnerability to create engaging s...

Business growth is less about the administrative part and more about connecting to others, and, that’s right, building a community.

Communities are the cornerstone of every small business and when they are solid and impactful, they can help you reach more people with less effort, as well as create spaces where community members feel close to each other and can create a network between them, just like our amazing Facebook group!

In this episode, Pam tells us why vulnerability works to fulfill business needs, and Jane shares some of her experience using vulnerability to create engaging storytelling.

Today we discuss:

[01:29] The three main components to building a community
[02:00] Vulnerability and business needs. How to be more human to connect with your audience.
[19:30] Jane shares a great example of vulnerability and storytelling.
[25:05] Exercises to build up a more personal tone for your posts.
[27:37] Why vulnerability helps to grow a community.

Resources mentioned in this episode:

One of our main references for this episode is writer and Houston University professor, Brené Brown. We took some knowledge from her books and TED Talk that you can find right below:

TED Talk:

The Power of Vulnerability. Watch it here.

Books:

Daring Greatly: How the Courage to be Vulnerable. Find it here.
The Gifts of Imperfection. Find it here.

Vulnerability is closely related to mindset and the best CEOs know this very well, so Do you think like a CEO?

Our goal is to help you prepare for the hard work that is scaling your business, and this episode is all about that! Are you ready to do this?

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