2.4. Made-to-order Designs - with Sanne

2025-02-18

This week on the podcast, Fiona is joined by Lena McCroary, the creative director, founder and designer of London based ready-to-wear brand Sanne. Each item is made for the customer, so over production is not something that Sannne as a brand participate in. With a turn around time, equal to most deliveries from e-com platforms these days, the Sanne customer is quietly confident and as Lena puts it 'the leading woman in the movie about her own life'.  You can check out the current collection by getting i...

This week on the podcast, Fiona is joined by Lena McCroary, the creative director, founder and designer of London based ready-to-wear brand Sanne.

Each item is made for the customer, so over production is not something that Sannne as a brand participate in. With a turn around time, equal to most deliveries from e-com platforms these days, the Sanne customer is quietly confident and as Lena puts it 'the leading woman in the movie about her own life'.

 You can check out the current collection by getting in touch with the by Fiona Wood team, and requesting a PDF document to browse through. Or by checking out their social on instagram @SanneOfficial

You can also order your favourite looks, and create a style unique to yourself with the personal shopping team at byFionaWood team by reaching our via your usual conversational commerce platform, or by emailing us on fiona@byfionawood.com  

 Want to get in touch with the byFionaWood team, or chat with Fiona about any topics you heard on the podcast today?
You can find us on instagram @byfionawood
or on our website at byfionawood.com

We'd love to hear your feedback and comments about this episode, and welcome the dialog.

Looking forward to hearing your thoughts, and hoping you've enjoyed listening
xoxo Fiona

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