Real Estate Isn’t a Job—It’s a System: How Maggie Built a Senior‑Focused Real Estate Success

In this episode of Sold Right Away, host Maude Leger sits down with real estate professional Maggie Abril, who reveals how she transitioned from investor-focused deals to building a system-driven business that serves seniors with compassion, clarity, and results.

With over 21 years of experience, Maggie shares how long-term planning, education, and genuine service helped her build a thriving niche—one that doesn't rely on quick wins, but on relationships, referrals, and systems that scale.

⏱️ Timestamps:

00:00 – From burnout to breakthrough: Why Maggie left investors for seniors
00:28 – Creating a system for seniors: education, marketing, and planning
01:02 – “It’s not fast—it can take years. And that’s okay.”
01:26 – How Maggie grew from investor to purpose-driven Realtor
02:43 – Staying organized and keeping promises through CRM systems
04:09 – Why working with seniors is like guiding first-time buyers
06:26 – Reframing marketing for today’s expectations: photography, presentation, process
07:54 – The emotional shift: real estate as a life transition
09:05 – “Customer service is everything—it impacts every stage of life”
12:00 – Monthly newsletters, seminars, and consistent communication
14:44 – Struggles with tech and social media—and how Maude reframes the strategy
17:08 – Income-generating activities: Listings, prep, staging, and senior support
18:14 – “The best advice I ever received: Be genuine.”
20:00 – Maggie’s personal definition of success and how she prioritizes energy
22:04 – Final thoughts: Why systems matter, and why this job is bigger than you think
25:07 – Growing her brokerage and what’s next for Maggie
25:39 – Where to find her: @MaggieTheRealtor

💡 Ready to build a real estate business that runs on systems and purpose—not stress?
Book your FREE 15-min discovery call with Maude:
👉 https://calendly.com/soldrightaway/15-minute-discovery-call

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The Sold Right Away Podcast brings you real-world marketing solutions and powerful interviews with agents across North America who are growing their business the smart way.

 

Connect with Maude & Sold Right Away: 

Website: https://www.soldrightaway.com/

LinkedIn: https://www.linkedin.com/in/soldrightaway

Instagram: https://www.instagram.com/soldrightaway/

Facebook: https://www.facebook.com/soldrightaway

Links & Resources: https://linktr.ee/soldrightaway

Connect with Maggie Abril: 

Instagram: https://www.instagram.com/maggietherealtor/

Facebook: https://www.facebook.com/maggietherealtor

Youtube: http://www.youtube.com/@maggieabril976

Linkedin: https://www.linkedin.com/in/maggietherealtor/

Website: https://www.maggietherealtor.ca/