Sellable, Scalable, and Built to Last with Andrew Morrison

2025-05-19

Andrew Morrison didn’t just build a business; he built a legacy. In this episode, James Fleming sits down with Andrew for a real conversation about building and selling a business the right way, without losing yourself in the process. From surviving redundancy to navigating the emotional pressure of running a company through COVID, Andrew shares what it actually takes to stay in the game long enough to exit on your terms. This isn’t about big egos or buzzwords. It’s about clarity, integrity, and building something that lasts. ⸻ Key moments...

Andrew Morrison didn’t just build a business; he built a legacy.

In this episode, James Fleming sits down with Andrew for a real conversation about building and selling a business the right way, without losing yourself in the process.

From surviving redundancy to navigating the emotional pressure of running a company through COVID, Andrew shares what it actually takes to stay in the game long enough to exit on your terms.

This isn’t about big egos or buzzwords. It’s about clarity, integrity, and building something that lasts.

⸻

Key moments:

✔️ The three biggest mistakes people make when trying to sell their business

✔️ Why recurring revenue and owner independence matter more than turnover

✔️ Navigating redundancy, self-doubt, and rebuilding from scratch

✔️ How Andrew created a business that was attractive to buyers, without listing it for sale

✔️ Why “doing the right thing for the business” is sometimes the hardest choice

✔️ What AI is doing to the consultancy world and how to adapt

✔️ The difference between building for lifestyle and building for legacy

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