Episode 119 - Tom Helm of Smith Gambrell Russell on Leading with Intent: A CMO’s Journey to Growth

2023-11-01

The transition to CMO is a pivotal moment and offers the opportunity to drive growth, develop teams, and lead change. On the flip side, taking that step up can also uncover vulnerabilities and requires a level of awareness and intentionality that is central to successful leadership. On today’s episode of the CMO Series, Eugene McCormick sits down with Tom Helm, Chief Marketing Officer at Smith Gambrell Russell to delve into the learning and approaches Tom has taken in his role and advice for others taking on the mantle of CMO.Tom and Eugene discuss:

The transition to CMO is a pivotal moment and offers the opportunity to drive growth, develop teams, and lead change. On the flip side, taking that step up can also uncover vulnerabilities and requires a level of awareness and intentionality that is central to successful leadership.

On today’s episode of the CMO Series, Eugene McCormick sits down with Tom Helm, Chief Marketing Officer at Smith Gambrell Russell to delve into the learning and approaches Tom has taken in his role and advice for others taking on the mantle of CMO.

Tom and Eugene discuss:

Tom’s journey to his current role as CMO at Smith Gambrell Russell
The main priorities in the first 12 months in post, and how they were approached
The most challenging part of the journey so far
The changes and different approaches Tom has taken in his role compared to previous roles
What success looks like if everything goes to plan
The next big change on the horizon
Advice for professionals taking the step up to CMO, and those looking to take a more intentional approach to leadership

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