16. Why brand photography is so important in your biz with Claire - Oak Street Images

As a woman in business there is a huge importance on getting brand photography done once you are to that stage and able to afford it. But why is it so important?

In this week's podcast episode, I interview the very talented Claire from Oak Street Images.

Claire shares in the interview her tips and advice on why brand photography is so important, but also how you can plan a photoshoot with ease!

Getting in front of the camera doesn't have to be scary with the right team behind you!

About Claire:

Claire studied painting and photography at National Art School, East Sydney and went on to work at various photography studios and study graphic design. She started her own business in 2000 designing bespoke wedding invitations and glamorous handmade hair accessories featured in Marie Claire magazine. She was then approached to make a range of pieces to be featured in a popular surf company’s fashion catalogue.

Photography finally took hold and ever since then she has worked with a myriad of brands as well as creating memories for families all over Australia. Moving to the Central Coast NSW in 2018 she realised that the market was screaming out for a branding photographer and Oak Street Images was born. When covid hit she offered over 20 complimentary photography packages to local start-ups so that they could get up on their feet and use the images to market their brand during lockdown. Fast forward to today and she has worked with some of the Coast's most enterprising entrepreneurs and businesses. At the end of March, she was flown over to Palm Springs USA to shoot a conference and create branding photography for those attending. She is also launching her course get set to shoot in 2022.

Realising that there was a gap in the market for small businesses she launched Oak Street Creative Co. offering an in-house design team to work one on one with small businesses offering branding, logo design, photography and website design enabling start-ups and established businesses to market themselves professionally within a dedicated time frame and with the least amount of fuss. Her infectious personality along with her desire to help people, especially women, feel special and comfortable in front of the camera makes for an irresistible experience.

Connect with Claire:

@oakstreetimages on Instagram
oakstreetcreativeco.com