This week, Nicole Norris, MD, gives a soup-to-nuts rundown of how she built her practice from serving a town of 20,000 people to drawing patients from 50 miles away or more. She talks about the importance of knowing her demographics, and understanding the marketing channels that are most successful in her area. Key conversation points include:
Membership Spotlight: La-Tasha Walker
On the Mend: Healing Veterans Physically and Mentally
The Entrepreneur Innovating Sanitation
Protecting Yourself With Insurance Coverage
Member Spotlight: Jill Hawkins, Donaldson Plastic Surgery & Aesthetic Solutions
Connecting Models to Medical Spas
Taking Aesthetics on the Road
Greatest Hits: Medical Spa Ownership - Investing, Expanding and Exiting
Member Spotlight: Cameron Moskos, PA-C
Partnerships That Better Business, Part 2
Creating Genuine Relationships and Increased Revenue
Diversity in Aesthetics: Starting the Conversation
A Look at the Future of Medical Aesthetics
Partnerships that Better Business, Part 1
Member Spotlight: Courtney Anderson
A Pathologist’s Perspective: Finding Success in Medical Spas
Member Spotlight: Amanda Satterwhite, MD
Enhancing Your Listening Skills to Transform Your Business
Managing a Medical Spa With Efficiency and Empathy
Clean and Transparent: Innovative Skin Care for Medical Spas
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Making Bank
The Prof G Pod with Scott Galloway
People Magic: How to Build a $1M Community