How They Built a Micro Nature Resort in the White Mountains — The Story of Lumen

2024-04-26

Meet Boris Mordkovich, who created Lumen Nature Retreat — a luxury waterfront glamping resort nestled in the heart of New Hampshite’s White Mountains — in partnership with his wife Susan. The idea for Lumen was born while Boris and Susan traveled from Boston to Argentina over a 6-month road trip for an extended honeymoon. During this trip, their Toyota Land Cruiser car had a rooftop tent that allowed them to camp at some of the most spectacular places — from bush camping in the middle of the salt flats and next to volcanoes to little campgrounds and campsit...

Meet Boris Mordkovich, who created Lumen Nature Retreat — a luxury waterfront glamping resort nestled in the heart of New Hampshite’s White Mountains — in partnership with his wife Susan.

The idea for Lumen was born while Boris and Susan traveled from Boston to Argentina over a 6-month road trip for an extended honeymoon. During this trip, their Toyota Land Cruiser car had a rooftop tent that allowed them to camp at some of the most spectacular places — from bush camping in the middle of the salt flats and next to volcanoes to little campgrounds and campsites all over North, Central and South America.

Upon their return, they dreamed of being able to offer a nature-immersive experience that enabled folks in their hometown, Boston, to escape the city for a long weekend retreat. And, while they couldn’t have known how it would all work out at the time, that dream wound up becoming Lumen.

In this conversation, Boris and I discuss:

How they found the perfect 20-acre plot of land for Lumen
How they decided on the types of units they’d offer at Lumen
Which of their unit types perform best and why
Lessons learned when building a luxury product offering in a shared space
How they’ve differentiated themselves from other offerings in the market
What they’re planning next
And so much more

Alright friends, without further ado, get ready to meet Boris.

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About the Show

Behind the Stays is brought to you twice a week by Sponstayneous — a free, biweekly newsletter that brings subscribers the best last-minute deals and upcoming steals on Airbnb.

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Behind the Stays is hosted by Zach Busekrus, co-founder of Sponstayneous, you can connect with him on Twitter at @zboozee.

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