If you think world-building is only for sci-fi, listen up! The subtlety of world-building may be why your book feels flat or overly factual. If you want a slippery book that people just fall into, then consider the concept of world-building (in the wine world, it’s called “terroir”—the flavor of the earth). Merry and Pru wander through this topic, from JRR Tolkien to yesterday’s blog post. There’s a lot to consider here!