Black Friday and Cyber Monday make November one of the biggest shopping months of the year. So what should Marketplace sellers know about this month? We looked at which items were most popular with DealNews readers last November, so you'll know what to sell in November 2021.
November will be here before you know it, and with it the shopping bonanza brought on by Black Friday and Cyber Monday. According to Adobe, consumers spent 10-point-8 billion dollars online last Cyber Monday, which turned out to be the bigge...
Black Friday and Cyber Monday make November one of the biggest shopping months of the year. So what should Marketplace sellers know about this month? We looked at which items were most popular with DealNews readers last November, so you'll know what to sell in November 2021.
November will be here before you know it, and with it the shopping bonanza brought on by Black Friday and Cyber Monday. According to Adobe, consumers spent 10-point-8 billion dollars online last Cyber Monday, which turned out to be the biggest online shopping day in U.S. history. Black Friday 2020 raked in 9 billion dollars online, making it the second-biggest online spending day ever in the U.S.
Do you want to reap the rewards of these November shopping holidays — and succeed that month in general? Then it helps to know what to sell in November. We examined DealNews shopping trends from November 2020 to give Marketplace sellers an idea of the best items to sell this year. We'll talk about six of those items today.
Let's begin with household supplies.
It's hard to go wrong with items people need to buy over and over.
You could also have good luck with a broad range of health items this November.
Last year, readers gravitated toward first-aid products like Neosporin, wellness devices like massage guns and digital bathroom scales, and over-the-counter medications like cough drops. Pulse oximeters and digital thermometers were also popular, but their appeal this year could hinge on how widespread COVID-19 and flu cases are come November.
Another type of product to consider selling in November is phone accessories.
According to eMarketer, the average amount of time U.S. adults spent with their mobile devices reached 4 hours and 16 minutes per day in 2020, a jump of 31 minutes from 2019. Charging products should only grow more popular as people spend more time on their devices. In November 2020, items that appealed to DealNews readers included portable solar power banks and dual-port USB wall plugs. Three-packs of iPhone screen protectors were another popular phone accessory.
The fourth category on our "what to sell" list is personal care products.
Hair removal seemed to be on the minds of many DealNews readers last November. Among the popular personal care products that month were nose hair trimmers, along with 6-packs of shave gel for sensitive skin. Readers also went for cocoa-butter bath bars.
Next on our list is home products.
Colder weather can bring dry air, which in turn can lead to respiratory problems. Humidifiers can combat that dry air, so we weren't surprised to see them as a trending item in November 2020. Other home products to consider selling this month are Command replacement strips and flexible door stops.
The final type of product we'll talk about today is automotive items.
According to Edmunds, October through December are the months that tend to see the largest car discounts. And people purchasing cars in November may be buying items that go with them. Automotive products that appealed to DealNews readers in November 2020 included 2-packs of silicone license plate frames, as well as windshield-cleaning tools with microfiber cloths. Just be aware that 2021 isn't a typical year for the auto industry, as computer-chip shortages are affecting vehicle production, prices, and selection.
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