Stop Guessing: Use Your Numbers To Actually Grow Your Business
EP330 Profit With A Plan PodcastReleases December 9, 2025
Guest: Sonny Grappone, Founder of Precision Accounting cConsultingHost: Marcia Riner, Business Growth Strategist, CEO of Infinite Profit®
🎯 Episode Summary
Most business owners make decisions in the dark, relying on gut feelings, half-read P&Ls, and whatever their bookkeeper emails at tax time. In this episode, we break down how proactive accounting, clean...
Stop Guessing: Use Your Numbers To Actually Grow Your Business
EP330 Profit With A Plan Podcast
Releases December 9, 2025
Guest: Sonny Grappone, Founder of Precision Accounting cConsulting
Host: Marcia Riner, Business Growth Strategist, CEO of Infinite Profit®
🎯 Episode Summary
Most business owners make decisions in the dark, relying on gut feelings, half-read P&Ls, and whatever their bookkeeper emails at tax time. In this episode, we break down how proactive accounting, clean financial systems, and smarter job costing give you real control over cash flow, hiring, pricing, and growth. You will hear how one shift in job costing improved margins by 30 percent, why “I can make payroll” is a dangerous metric, and how to use tax planning and incentives to fund growth instead of starving it. If you want your numbers to support bigger decisions, not surprise you later, this conversation will change how you look at your books.
🎥 What You’ll Learn
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Why “I can make payroll” is a terrible way to judge success
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The simple mindset shift from bookkeeping reports to decision-ready data
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How job costing fixes bad bids and protects thin construction margins
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Where hidden costs like insurance and payroll quietly destroy profit
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How software and automation cut errors, save time, and improve accuracy
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Ways smart tax planning and wellness credits can fund hiring and growth
⏱️ Timestamp Highlights
[00:00] Why most owners make decisions in the dark with money
[03:30] Sonny’s path from hustling entrepreneur to strategic accountant
[10:50] The danger of ignoring financials and trusting only bookkeepers
[13:10] Fixing job costing, bids, and margins for construction companies
[21:10] Hidden expenses like insurance that quietly put owners out of business
[27:40] Tax planning, wellness credits, and saving enough to hire smarter
🔗 Resources & Links
Precision Accounting & Consulting (PAC)
https://precisionaccountingconsulting.com
💼 About Marcia Riner & Profit With A Plan
Marcia Riner is a business growth strategist, creator of the Profit Booster strategies, and CEO of Infinite Profit. She helps entrepreneurs scale smarter, increase profitability, and build businesses that are worth more, whether they plan to keep them or sell them.
As host of Profit With A Plan, Marcia shares expert interviews and actionable strategies to help business owners increase revenue, improve systems, and prepare for high-value exits. With decades of experience in finance, operations, and marketing, she delivers clear, profit-driving insights you can use right away.
Questions? Call (949) 229-2112 or visit:
https://infiniteprofitconsulting.com
🚀 Profit-Driven Resources (CTAs)
Profit Booster Growth Map
Get a clear, customized view of where revenue is leaking and where profit is hiding so you can plan your next growth moves with confidence.
http://profitbooster.com/growth-map
Profit Booster Podcast Monetization Hub
Turn your podcast interviews into a client-generating machine without adding more work to your plate.
https://profitboosterpod.com
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