S3 Ep. 6: Aaron Cohen Wants to Crack the Code for Online Ordering

Aaron Cohen couldn’t have imagined how his scoop shop would be transformed by the Covid-19 crisis. He went from serving up scoops to the neighborhood, to solving the logistical challenges of socially distanced pint pickup, and running a popular merch store. The Somerville entrepreneur shares how he’s thinking about technology, marketing, and community connection.