IAM2514 - CEO Revolutionizes The Packaging Industry by Providing Reusable Shipping Packaging

2025-07-01

Mike Newman is the CEO of Returnity Innovations, the pioneer in the elimination of single-use shipping packaging. With over 20 years of experience at the intersection of sustainability and supply chain, Mike brings a deep understanding of how to drive real-world impact through practical, scalable innovation. After directing the Sierras Club's political operations in 20 states, he received his MBA from the Ross School of Business at the University of Michigan. As Sales and Marketing Executive Vice President fo...

Mike Newman is the CEO of Returnity Innovations, the pioneer in the elimination of single-use shipping packaging.

With over 20 years of experience at the intersection of sustainability and supply chain, Mike brings a deep understanding of how to drive real-world impact through practical, scalable innovation.

After directing the Sierras Club's political operations in 20 states, he received his MBA from the Ross School of Business at the University of Michigan.

As Sales and Marketing Executive Vice President for ReCellular, he built e-waste programs for Verizon, AT&T, Walmart, Best Buy, and more, saving millions of used cell phones from landfills.

Mike has been featured on the Today Show, The New York Times, NPR, and many more, including the I AM CEO podcast.

He explains that true innovation means making reusable packaging just as practical and cost-effective as traditional materials, so companies and consumers can adopt it with minimal disruption.

Mike also discusses the importance of transparency, not only in company performance but in leadership style, as he balances entrepreneurship with family life.

Moreover, he shares lessons learned, especially around how early decisions around team, funding, and strategy can significantly shape the direction of a startup.

Website: Returnity Innovations

LinkedIn: Mike Newman

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