S1:E12 Omnichannel Sales & Marketing

Your game is designed, manufactured, and shipped. Now it's time to sell it, but where?! Matt Aiken, co-owner of Keymaster Games, joins Danni and Jen to share his experience diving into the world of omnichannel sales & marketing (OSM). Is omnichannel strategy right for you? Matt parses through the opportunities and challenges of selling your product across multiple platforms.

Special thanks to our episode contributors:

• Matt Aiken

Episode written and produced by Danni Loe & Jennifer Graham-Macht.

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