10: If You’re Scared to Present Strategy as a Designer, You Need to Know These 4 Things

2025-05-16

Feeling like an impostor when it comes to presenting brand strategy? You’re not alone. This episode is your pep talk, history lesson, and practical guide all rolled into one. What you’ll learn: Why strategy was originally part of the designer’s job — before it got siloed into a separate role in big agencies. Two powerful facts that will make brand strategy (and strategists) less scary. Two simple hacks you can use right now to present your strategy confidently and ditch the fear.

Feeling like an impostor when it comes to presenting brand strategy? You’re not alone. This episode is your pep talk, history lesson, and practical guide all rolled into one.

What you’ll learn:

Why strategy was originally part of the designer’s job — before it got siloed into a separate role in big agencies.
Two powerful facts that will make brand strategy (and strategists) less scary.
Two simple hacks you can use right now to present your strategy confidently and ditch the fear.

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