In this week's episode, Mark Brigman chats with Cassandra Gholston, Founder and CEO of PartnerTap. PartnerTap is a data-sharing platform that focuses on safely sharing data from multiple sources to help companies more efficiently find opportunities for revenue. In this information-packed episode, Mark and Cassandra discuss sales channels, ecosystems, growth cultures, and what the future holds for partnerships. One question that Mark purposes is, “How do we leverage partnership ecosystems for growth, not just on the sales side, but how can we leverage all partnership types to achieve significant growth?” Cassandra states the old way of just having transactional partnerships is not the answer. After listening to this week's episode, be sure to join our online community @ PARTNERNOMICS.com and connect with hundreds of Strategic Partnering professionals!
Ep 82 - Morgan McCabe, Director of Partnerships @ HubSpot
Ep 81 - Derick Gallegos, Senior Manager Business Development @ TaylorMade Golf Company
Ep 80 - Bob Moore, Co-Founder and CEO @ Crossbeam
Ep 79 - Mark Brigman, Tyler Pittman_2021_Q4 Update
Ep 78 - David Thomson, Chief Revenue Officer @Allbound
Ep 77 - Dr. Paul Zak, Author of ”Trust Factor”
Ep 76 - Melissa Chambers, Senior Director of Strategic Partnerships @Guideline
Ep 75 - Manoj Bhatia, Dir. Partner Biz Dev @ Verizon
Ep 74 - Bryn Jones, the Co-Founder & CEO @PartnerStack
Ep 73 - Dina Moskowitz, CEO @ SaaSMAX
Ep 72 - Richard De Sousa, Senior Vice President - Strategic Partnerships @SCOR
Ep 71 - Gilad Zubery and David Saxon @ Contentsquare
Ep 70 - Jeff Danley, Director of Innovation @VMLY&R
Ep 69 - Alexander Richards, Director of Partnerships & Business Development @ Medallia
Ep 68 - Matt Gray, VP of Global Partnerships @ Tealium
Ep 67 - Soumya Chakrabarty, Head of Strategic Partnerships @ Discover Global Network
Ep 66 - Petter Lee-Johannessen, SVP, Head of Strategic Partnerships @ DNB
Ep 65 - Brandon Lytle, Director of Strategic Partnerships @ Siteimprove
Ep 64 - Francois Grenier, Head of Partnerships @ Sendoso
Ep 63 - Gabriel Unruh, Co-Founder, and Ben Avram, VP of Media Partnerships @The Streaming Guide
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